Media relations come intuitively to the Top of Mind team. We are seasoned professionals with extensive experience in top-tier newsrooms, television studios, social media companies, and public relations firms across the United States and the Americas. We are committed to remaining informed and current on federal, state and local legal issues, sensitive to conflicts of interest, acutely aware of an attorney’s time constraints and, most importantly, proactive in demonstrating the value of positioning individual lawyers as “top of mind” in order to consistently sustain and develop business opportunities for their practice group and firm.
Top of Mind PR Principal Paola Iuspa covered real estate, legal issues, and community for nearly decades as a business journalist. Her transition to forming a boutique public relations firm, after serving as Director of Media Relations for a high-profile agency in Miami, is an opportunity to apply her journalistic skills and community connections to the business of securing media exposure for a select group of clients. As a publicist, Paola and her team have extensive experience in managing public relations campaigns for law firms, real estate developers and brokers, financial institutions and nonprofit organizations.
Paola’s grasp of the media industry and her professional connections to reporters and editors in newsrooms across the U.S. and the Americas continually affords her clients a competitive edge in media opportunities. Her background has prepared her to strategically position clients as thought leaders in their fields, leading to a myriad of opportunities as “expert” commentators and byline authors. Additionally, Paola employs a hands-on approach when developing media campaigns that support her clients’ evolving business development strategies.
Paola’s law clients are regularly featured in top-tier print, broadcast and online national and global media outlets such as Law360, National Public Radio, Corporate Counsel, The Miami Herald, The Daily Business Review, The South Florida Business Journal, GlobeSt, The Real Deal, Multi-Housing News, Commercial Executive, Bisnow, Tampa Observer, The Orlando Sun-Sentinel and many others.
A bicultural and bilingual background enables Paola and her team to develop relationships with newsrooms throughout the Hispanic market. Top of Mind PR’s ability to develop pitches that are culturally sensitive to specific countries and regions has gained the respect of editors and reporters across the Spanish-speaking market. Clients are regularly featured in Agencia EFE, AméricaEconomía, BAE Negocios International, Infobae, El Cronista Comercial, Mercado de Dinero, Diario Las Americas, and many others.
We strive to position your firm and its management team as top-of-mind industry leaders.